{"id":14020,"date":"2023-03-30T04:08:25","date_gmt":"2023-03-30T04:08:25","guid":{"rendered":"https:\/\/staging.plasmacomp.com\/?p=14020"},"modified":"2025-12-23T08:39:05","modified_gmt":"2025-12-23T08:39:05","slug":"intelligent-crm-optimizes-livestock-industry-performance","status":"publish","type":"post","link":"https:\/\/www.plasmacomp.com\/home\/use-cases\/intelligent-crm-optimizes-livestock-industry-performance\/","title":{"rendered":"Intelligent CRM Optimizes Livestock Industry Performance"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14020\" class=\"elementor elementor-14020\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2c0855f adv-bg-yes adv-bg-pos-bottom-right elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2c0855f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4842b5d\" data-id=\"4842b5d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-71a82e4 e-grid e-con-boxed e-con e-parent\" data-id=\"71a82e4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a49706 dl-align-left cs-hero-title elementor-invisible elementor-widget elementor-widget-redias-section-heading\" data-id=\"1a49706\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_mobile&quot;:&quot;none&quot;}\" data-widget_type=\"redias-section-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"dl-section-heading\">\n                            <h4 class=\"dl-sub-heading\">\n                <span class=\"custom-border left\">Case Study<\/span>\n            <\/h4>\n                                    <h1 class=\"dl-heading\" data-bg-text=\"\">\n                Intelligent CRM Optimizes Livestock Industry Performance            <\/h1>\n                                <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1fd99d3 e-grid e-con-boxed e-con e-parent\" data-id=\"1fd99d3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7c6d5f7 elementor-widget elementor-widget-image\" data-id=\"7c6d5f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"500\" height=\"400\" src=\"https:\/\/www.plasmacomp.com\/wp-content\/uploads\/2024\/05\/Integrated-CRM.jpg\" class=\"attachment-full size-full wp-image-5070\" alt=\"Integrated CRM\" srcset=\"https:\/\/www.plasmacomp.com\/wp-content\/uploads\/2024\/05\/Integrated-CRM.jpg 500w, https:\/\/www.plasmacomp.com\/wp-content\/uploads\/2024\/05\/Integrated-CRM-300x240.jpg 300w, https:\/\/www.plasmacomp.com\/wp-content\/uploads\/2024\/05\/Integrated-CRM-250x200.jpg 250w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-007f7c3 cs-hero-caption elementor-widget elementor-widget-text-editor\" data-id=\"007f7c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tThe CRM market continues to grow. It is estimated that the global annual market is now worth ~ $60B with expected growth to surpass $75B by 2026. Despite this phenomenal growth, the market is still dominated by off-the-shelf solutions that are static in design and that provide little to no options for customization. <br><br>Many companies within the livestock industry are using legacy CRM applications that are now a decade or more old.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3f36280\" data-id=\"3f36280\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dea2482 e-grid e-con-full e-con e-parent\" data-id=\"dea2482\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ddcb2cc cs-hero-sub elementor-widget elementor-widget-heading\" data-id=\"ddcb2cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Many of those companies are looking for ways to upgrade their customer and market management capabilities to meet the demands of todays\u2019 business landscape.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-32198b3 casestudy-row elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"32198b3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e7e39a2 casestudy-row-one\" data-id=\"e7e39a2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ad4797 dl-align-left elementor-invisible elementor-widget elementor-widget-redias-section-heading\" data-id=\"6ad4797\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_mobile&quot;:&quot;none&quot;,&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_offset&quot;:200,&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_effects_offset&quot;:0}\" data-widget_type=\"redias-section-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"dl-section-heading\">\n                            <h4 class=\"dl-sub-heading\">\n                <span class=\"custom-border left\">Current Challenge<\/span>\n            <\/h4>\n                                    <h2 class=\"dl-heading\" data-bg-text=\"\">\n                The Problem \u2013 Legacy, <b>Off-the-Shelf<\/b>, CRMs            <\/h2>\n                                        <p class=\"dl-desc\">Static CRM solutions are inflexible and self-limiting. Livestock management companies saddled with these cookie-cutter solutions increasingly report a consistent listing of issues that limit business growth. These include\u2026.<\/p>\n                    <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-03cb651\" data-id=\"03cb651\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e44d3d1 elementor-widget elementor-widget-html\" data-id=\"e44d3d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"case-list case\">\r\n<div class=\"case-item\">\r\n<p class=\"count\">01<\/p>\r\n<h2 class=\"title\">A lack of real-time visibility<\/h2>\r\n<p class=\"text\">A lack of real-time visibility into shifting customer trends and demands<\/p>\r\n\r\n\r\n<\/div>\r\n<div class=\"case-item\">\r\n<p class=\"count\">02<\/p>\r\n\r\n<h2 class=\"title\">Delayed reaction<\/h2>\r\n<p class=\"text\">Delayed reaction and coordination of internal resources to meet changing business conditions<\/p>\r\n\r\n\r\n<\/div>\r\n<div class=\"case-item\">\r\n<p class=\"count\">03<\/p>\r\n\r\n<h2 class=\"title\">Lost business opportunities <\/h2>\r\n<p class=\"text\">Lost business opportunities due to lack of flexible, and real-time, opportunity lifecycle management<\/p>\r\n\r\n<\/div>\r\n<div class=\"case-item\">\r\n<p class=\"count\">04<\/p>\r\n<h2 class=\"title\">Reporting and dashboarding<\/h2>\r\n<p class=\"text\">Reporing and dashboarding capabilities that are slow, static, and disconnected from other business systems<\/p>\r\n\r\n<\/div>\r\n<div class=\"case-item\">\r\n<p class=\"count\">05<\/p>\r\n<h2 class=\"title\">Poor quote-to-cash<\/h2>\r\n<p class=\"text\">Poor quote-to-cash (Q2C) performance that degrades financial performance and limits market expansion<\/p>\r\n\r\n<\/div>\r\n<div class=\"case-item\">\r\n<p class=\"count\">06<\/p>\r\n<h2 class=\"title\">A CRM investment<\/h2>\r\n<p class=\"text\">A CRM investment that delivers poor ROI and that cannot grow with the business<\/p>\r\n\r\n<\/div>\r\n<div class=\"case-item\">\r\n<p class=\"count\">07<\/p>\r\n<h2 class=\"title\">Legacy, Non-Intelligent, CRMs<\/h2>\r\n<p class=\"text\">Legacy CRM applications do not provide the speed, agility, customization, and intelligence needed to establish competitive advantage within the livestock industry.<\/p>\r\n\r\n<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-210ef00 case-study-four elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"210ef00\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-864d50b case-study-four-one\" data-id=\"864d50b\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d3ab62e elementor-widget elementor-widget-image\" data-id=\"d3ab62e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"353\" src=\"https:\/\/www.plasmacomp.com\/wp-content\/uploads\/2024\/06\/crm-1.jpg\" class=\"attachment-full size-full wp-image-14058\" alt=\"CRM\" srcset=\"https:\/\/www.plasmacomp.com\/wp-content\/uploads\/2024\/06\/crm-1.jpg 600w, https:\/\/www.plasmacomp.com\/wp-content\/uploads\/2024\/06\/crm-1-300x177.jpg 300w, https:\/\/www.plasmacomp.com\/wp-content\/uploads\/2024\/06\/crm-1-340x200.jpg 340w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-efbc8a6 whiteText elementor-widget elementor-widget-text-editor\" data-id=\"efbc8a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The integration of intelligent CRMs will be the driving force to obtain a state of operational excellence and to leverage that excellence to drive business growth.<br \/><br \/>Plasma delivers intelligent CRMs customized for the specific needs of the livestock industry; dynamic CRMs that enable organizations to improve internal efficiencies, maximize client engagement and satisfaction, drive revenue growth, and create market leadership.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00a03e6 elementor-widget elementor-widget-template\" data-id=\"00a03e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"21976\" class=\"elementor elementor-21976\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b2d298 e-flex e-con-boxed e-con e-parent\" data-id=\"1b2d298\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-84363f7 dl-align-left elementor-widget elementor-widget-redias-button\" data-id=\"84363f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"redias-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n        <div class=\"dl-el-btn-wrap \" data-btn-1-style=\"style-4\" data-btn-2-style=\"\">\n                            <a href=\"\/contact\/\" rel=\"nofollow\" class=\"dl-el-btn btn-1  has-icon style-4\" id=\"\">\n                <span >Schedule A Consultation<\/span>\n                <i aria-hidden=\"true\" class=\"la la-arrow-right\"><\/i>                            <\/a>\n                <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-758b87a case-study-four-two\" data-id=\"758b87a\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec6599a e-con-full e-flex e-con e-child\" data-id=\"ec6599a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7c9ecdc dl-align-left elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-redias-section-heading\" data-id=\"7c9ecdc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;,&quot;_animation_mobile&quot;:&quot;none&quot;}\" data-widget_type=\"redias-section-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"dl-section-heading\">\n                            <h4 class=\"dl-sub-heading\">\n                <span class=\"custom-border left\">The Solution<\/span>\n            <\/h4>\n                                    <h2 class=\"dl-heading\" data-bg-text=\"\">\n                The Intelligent CRM            <\/h2>\n                                        <p class=\"dl-desc\">Livestock companies need a CRM that incorporates recent developments in artificial intelligence, machine learning, IoT, and intelligent workflows. <\/p>\n                    <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eed862f e-con-full cs-process-wrap e-flex e-con e-child\" data-id=\"eed862f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8ad968b custom-acdn dark elementor-widget elementor-widget-accordion\" data-id=\"8ad968b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1451\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-1451\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Live Opportunity Tracking<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-1451\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-1451\">Many potential business opportunities are lost due to losing track of where those opportunities lie within their individual lifecycles. The intelligent CRM provides dynamic sales lifecycle management capabilities that allows for continuous tracking and management of opportunities from initial contact through sale and delivery.<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1452\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-1452\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Dynamic KPI Management<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-1452\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-1452\">Plasma\u2019s livestock CRM solution provides powerful KPI (key performance indicators) analytics and visualization capabilities. KPI are established and actively monitored via automated\u2014real-time\u2013data presented on customized dashboards. Stakeholders are empowered to take timely corrective actions based on automated alerts. Proactive vs reactive KPI management.<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1453\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-1453\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Automated Process Management<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-1453\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-1453\">The intelligent CRM solution contains a workflow-based platform that can automate all critical decision and action points within the livestock customer engagement process. Unlike most legacy CRM products, Plasma\u2019s solution is intelligent workflow-based, allowing for quick and cost-effective changes and updates.<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1454\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-1454\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Real-Time Insights<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-1454\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-1454\">The Plasma livestock CRM solution allows for the full customization of reports. Business stakeholders determine the types of reports needed and then dynamically customize those reports in ways that bring tangible business and operational value. Report generation and release routines are automated to ensure that the right people get the right information at the right time.<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1455\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-1455\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Visualization Engine<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-1455\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-1455\">A next-generation visualization engine provides customizable dashboards that reflect real-time data. Users can quickly set-up individual dashboard views via dynamic drag and drop capability. Executive-level dashboards can be configured to provide high-level data to key stakeholders and decision makers.<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f27105e casestudy-row adv-bg-yes elementor-section-boxed elementor-section-height-default elementor-section-height-default adv-bg-pos-top-left\" data-id=\"f27105e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1caa1c6\" data-id=\"1caa1c6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0c2011c dl-align-left elementor-invisible elementor-widget elementor-widget-redias-section-heading\" data-id=\"0c2011c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_mobile&quot;:&quot;none&quot;}\" data-widget_type=\"redias-section-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"dl-section-heading\">\n                            <h4 class=\"dl-sub-heading\">\n                <span class=\"custom-border left\">The Impact\n\n<\/span>\n            <\/h4>\n                                    <h2 class=\"dl-heading\" data-bg-text=\"\">\n                Business\/Operational Impact\n            <\/h2>\n                                        <p class=\"dl-desc\">The transition from legacy CRM products to new solutions that are intelligent, dynamic, customizable, and scalable will provide livestock companies with the technology to optimize and innovate within a competitive market.<\/p>\n                    <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-576cf40\" data-id=\"576cf40\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cfff0c2 elementor-widget elementor-widget-html\" data-id=\"cfff0c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"impact\">\r\n<div class=\"impact-item\">\r\n<div class=\"head\">&nbsp;<\/div>\r\n<div class=\"p-title\">Problem<\/div>\r\n<div class=\"s-title\">Solution Impact\r\n<\/div>\r\n\r\n<\/div>\r\n<div class=\"impact-item\">\r\n<div class=\"head\">Market Visibility<\/div>\r\n<div class=\"p-title\">Limited visibility into rapidly evolving business conditions and market trends<\/div>\r\n<div class=\"s-title\">Deeper insights into real-time market trends improves accuracy of analysis and eliminates blind spots\r\n<\/div>\r\n\r\n<\/div>\r\n<div class=\"impact-item\">\r\n<div class=\"head\">Business Speed<\/div>\r\n<div class=\"p-title\">Slow execution of critical processes and business decisions due to over-reliance on human intervention<\/div>\r\n<div class=\"s-title\">Intelligent workflows that self-evolve with changing business conditions and reduce human intervention and oversight\r\n<\/div>\r\n\r\n<\/div>\r\n<div class=\"impact-item\">\r\n<div class=\"head\">Opportunity Management<\/div>\r\n<div class=\"p-title\">Opportunities lost due to lack of flexible, real-time, opportunity lifecycle management<\/div>\r\n<div class=\"s-title\">Integrated opportunity lifecycle management provides real-time observability throughout all phases of opportunity management\u2026from inception to closure\r\n<\/div>\r\n\r\n<\/div>\r\n<div class=\"impact-item\">\r\n<div class=\"head\">Business Analytics<\/div>\r\n<div class=\"p-title\">Static reporting and analytics that are often disconnected from facts in the field<\/div>\r\n<div class=\"s-title\">Analytics and visualization generated from field assets, business processes, and opportunity status provides a customizable view of the entire business ecosystem\r\n<\/div>\r\n\r\n<\/div>\r\n<div class=\"impact-item\">\r\n<div class=\"head\">Poor Q2C<\/div>\r\n<div class=\"p-title\">Poor Q2C due to all the above<\/div>\r\n<div class=\"s-title\">Quicker Q2C that improves bottom-line performance and competitive position\r\n\r\n<\/div>\r\n\r\n<\/div>\r\n\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The CRM market continues to grow. It is estimated that the global annual market is now worth ~ $60B with expected growth to surpass $75B by 2026. Despite this phenomenal growth, the market is still dominated by off-the-shelf solutions that are static in design and that provide little to no options for customization.<\/p>\n","protected":false},"author":1,"featured_media":14022,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[86],"tags":[],"class_list":["post-14020","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-use-cases"],"acf":{"dl_description":"","dl_pinterest_image":"","dl_hashtags":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Intelligent CRM Optimizes Livestock Industry Performance - Plasma<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.plasmacomp.com\/use-cases\/intelligent-crm-optimizes-livestock-industry-performance\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Intelligent CRM Optimizes Livestock Industry Performance - Plasma\" \/>\n<meta property=\"og:description\" content=\"The CRM market continues to grow. It is estimated that the global annual market is now worth ~ $60B with expected growth to surpass $75B by 2026. Despite this phenomenal growth, the market is still dominated by off-the-shelf solutions that are static in design and that provide little to no options for customization.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.plasmacomp.com\/use-cases\/intelligent-crm-optimizes-livestock-industry-performance\/\" \/>\n<meta property=\"og:site_name\" content=\"Plasma\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-30T04:08:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-23T08:39:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.plasmacomp.com\/wp-content\/uploads\/2024\/06\/livestock-Industry-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1110\" \/>\n\t<meta property=\"og:image:height\" content=\"550\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"plasma\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"plasma\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.plasmacomp.com\\\/use-cases\\\/intelligent-crm-optimizes-livestock-industry-performance\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.plasmacomp.com\\\/use-cases\\\/intelligent-crm-optimizes-livestock-industry-performance\\\/\"},\"author\":{\"name\":\"plasma\",\"@id\":\"https:\\\/\\\/www.plasmacomp.com\\\/#\\\/schema\\\/person\\\/8957f55b57bda86c52120f20445a8102\"},\"headline\":\"Intelligent CRM Optimizes Livestock Industry Performance\",\"datePublished\":\"2023-03-30T04:08:25+00:00\",\"dateModified\":\"2025-12-23T08:39:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.plasmacomp.com\\\/use-cases\\\/intelligent-crm-optimizes-livestock-industry-performance\\\/\"},\"wordCount\":762,\"publisher\":{\"@id\":\"https:\\\/\\\/www.plasmacomp.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.plasmacomp.com\\\/use-cases\\\/intelligent-crm-optimizes-livestock-industry-performance\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.plasmacomp.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/livestock-Industry-1.jpg\",\"articleSection\":[\"Use Cases\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.plasmacomp.com\\\/use-cases\\\/intelligent-crm-optimizes-livestock-industry-performance\\\/\",\"url\":\"https:\\\/\\\/www.plasmacomp.com\\\/use-cases\\\/intelligent-crm-optimizes-livestock-industry-performance\\\/\",\"name\":\"Intelligent CRM Optimizes Livestock Industry Performance - 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